Hohner announces yet another price increase

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Hohner announces yet another price increase

Postby pappyj » Thu Jul 05, 2007 2:34 pm

Hi All,
I just wanted to let you know that we just received notice of another
price increase by Hohner due to take effect on July 15th. They didn't
give us much notice this time, and the increases look to be substantial
for many products, but a few will remain the same, mostly the ones
produced in China. We will be accepting orders at the old prices until
Friday, July 13th, but will have to institute the increase then since
anything we order after that will be at the new prices. Here is the
notice I received from Hohner:

"Being faced with both increased manufacturing costs and a weak U.S.
dollar, we have no alternative but to put through a price increase
effective July 15th, 2007. Many items are remaining unchanged, but some
have been raised substantially.

We have stock on hand and will enter all orders received before Monday,
July 16th at the current price. Any backorders will be filled when
available."

Given that they just had a price increase in November of 2006 this
seems to us to be too soon and too much, but we don't have a say.

We have not worked out our new pricing yet, which is typically between
60%-70% of "suggested retail price" depending on model, but for a few
examples:

The Special 20 current "suggested retail" is $31.95, the new "suggested
retail" is $36.95.

The 270 chromatic current "suggested retail" is $139.95, the new
"suggested retail" is $167.95.

Interestingly the CX-12 Black chromatic will not increase, but the
CX-12 Gold will. The new Marine Band Deluxe will remain the same, but
the 270 Deluxe will increase. Others that will not increase seem to be
mostly the lower priced Asian made models.
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Postby bosco » Fri Jul 06, 2007 2:50 pm

Well that's just swell.

Still appreciate the notice though, Pappy!

Can anyone explain to me what "a weak US dollar" has to with this? Are they losing money in the currency exchange when paying their German employees? You know if they made the harps here in the good ole USA (where I'm reasonably certain that they get about 75% of their sales from) the dollar wouldn't be an issue.

I've been in sales for over 20 years and have yet to hear of any price increase for any product being attributed to "a weak US dollar."

WTF.
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Postby allanlummox » Fri Jul 06, 2007 3:13 pm

Welcome to the 21st century.
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Postby jeffl » Fri Jul 06, 2007 3:45 pm

That'll be added incentive for the newbies to quit blowin' up their harps so fast,lol! My memory is very spotty, but I think I remember payin' $3.25 for 'em in 1967...any of you other old-timers remember what they were back then....?
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Postby bosco » Fri Jul 06, 2007 7:18 pm

That'll be added incentive for the newbies to quit blowin' up their harps so fast, lol!

Newbies? That's added incentive for ME not to blow 'em up!

lol- Glad you can laugh about this Bubba, I can't even force a smile right now. Occasional price increases are routine, but two in 9 months hints of mis-management at Hohner. I smell a rat.

:x

BTW- I bought my first Marine Band in 1967 for $3.50. That would be about right for a small town music store then. They probably could've been found in a big city for $3.25. Gas was .33 cents/gallon when I started driving in 1971. The cost of a harp seems to have gone up tenfold as well.
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Postby dcblues » Fri Jul 06, 2007 7:32 pm

I used to buy Marine Bands for $10, but that was when my cousin worked in a music store and sold them to me at cost. This was in the late 80s/early 90s.
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Postby jeffl » Fri Jul 06, 2007 8:35 pm

Back to conspiracy theories: Daimler just sold Chrysler, so my guess is that they invested in Hohner and immediately jacked the prices, like they did when they bought Chrysler. It does seem like a fairly hefty price increase, on percentage points though. Maybe their sales volume dropped off and they're pumpin' the gross line. They've got alotta competition on the cheap end, so maybe they've abandoned the starter market with their most popular lines.
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Postby mike932 » Mon Jul 09, 2007 8:25 am

I will remain loyal to Hohner , tried the others but still prefer my Hohners, don't really know why. I am also loyal to Fender, played other basses which have better bells and whistles, but can't give up my Fenders. I buy my harps from Coast to Coast now, even though I can score them for about the same price in town. What sold me on Coast to Coast is when I needed a new pignose battery, great price, service and this forum . Perhaps it is customer service which keeps me loyal. customer service seems to be a dying art amongst most big companies, like the airlines. I wish train travel was what it used to be in the 60' and 70's.( I better get off my soapbox, stresses me out)
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Postby watertore » Tue Jul 10, 2007 3:09 am

Oh Well........ When I started on the harp, they cost me $4.00. I remember when $100 would get me over 20 harps! Those were the days-sort of. Mininum wage was under $2/hr. I often had to steal to buy my harps. Now I have a real job and the price doesn't phase me much. It is all is what you have in your pocket at the time. Walter
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Postby ricochet » Tue Jul 10, 2007 5:31 pm

Hey Walter, you're needed up above: http://bigroadblues.com/forum/viewtopic.php?t=6174
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Just a matter of time I guess....

Postby bluesfyre » Tue Jul 10, 2007 10:14 pm

Harps here in Canada, specifically Marine Bands (the ones I tend to use), are priced all over the place. Of course, the price you pay depends on where you are when you "forget", have a shot of white sambuca for your throat, and then proceed to blow an intro. :-)
I will generally go in to the nearest music store in town, and play between 24.00 to as high as 59.00 for a Marine Band. Now I'll pay around 29.00 to 65.00 I guess. AND NO, I don't want the 10.00 model in the shrink-wrapped package. :-)

Mick
http://www.badpoetryblues.com

p.s. Have the price of guitar picks gone up, recently?
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